Vinita Bali is the Managing Director of Britannia Industries Ltd. She is one of the Indian business entrepreneurs. She is on boards of Britannia New Zealand Foods Ltd., Go Airlines Pvt. Ltd., Titan Industries Ltd., Gujrat Glass Ltd. and Britannia and associates (Dubai) Ltd. She served as a board member for Marico Industries in Mumbai, American Foundation for the blind in New York and Center for strategic and International studies in Washington.
Vinita’s Career
She completed her Bachelor’s in Economics from Lady Shri Ram College for Women at the University of Delhi. Later she pursued MBA from Jamnalal Bajaj Institute of Management Studies.She received a scholarship to Michigan State University in USA. There she served as an intern in the United Nations Headquarters. She came back to India and worked for Voltas in the year 1977. She worked for the brand Rasna which is a soft drink. She worked with Cadbury in the Indian division. For almost 14 years she was responsible for expanding the markets in India and Africa with new initiatives.
Her work was recognized in Indian markets. In the year 1994, she was hired by Coca Cola as a managing Director. Looking at her core dedication and work, she was appointed as a Vice President of Marketing for Latin America. In her nine years of her core dedication, she worked with core strategies in the corporate world.
She then joined Zyman Group in the year 2003. She was Managing Principal and Head of the Business Strategy at the Atlanta location of the group. After 2 years she left the company to take over as a CEO at Britannia Industries. In a span of 1 year she became the Managing Director of the company.
Here the revenue was tripled under her leadership for about $800 million. Her challenge was to manage friction on board for the industry. The company has delivered its growth for about 22% leading consumer goods in India. The company mainly focused on Micro Nutrient fortified Products by spreading the awareness of nutrition.
In 2009, she founded the Britannia Nutrition Foundation which combats child malnutrition through the distribution of fortified biscuits to Indian schoolchildren.
Awards
In 2009, she was awarded the Business Woman of the Year at the Economic times.
In 2011, she was named in the list of Asia’s 50 Power Businesswomen.
For the Britannia Nutrition Foundation she was awarded Corporate Social Responsibility Award.
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